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Nao Media & Consulting

We are a passionate team that creates unique online experiences and builds relationships for you. Whether it's a dynamic website that helps you connect with your fans and customers, or a social media strategy to help you connect with your community, Nao brings your ideas to life.
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Nao Blog

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PGA’s Tiger Problem: 4 Marketing Solutions

The ratings are in: the 2014 Masters had the lowest rating since 1993. Although the tournament, the most prestigious in golf, didn’t come down to the final holes, it was still a shame for two reasons. First, Bubba Watson added to his folk story. And second, it was the coming out party for 20 year [...]

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4 Branding Tips From the NCAA Tournament

  The 2014 National Title game between the UConn Huskies and Kentucky Wildcats drew 21.2 million viewers. The game was a culmination of what is now a cultural touchstone – March Madness. From Selection Sunday, to filling out brackets in the office pool, to the title game, March Madness is three week long Event. So [...]

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On Music Influence

Influence: the power to change or affect someone or something; the power to cause changes without directly forcing them to happen  – merriam-webster.com Influence It’s the holy grail of social media marketing, and defines social media marketing in so many ways. All social media marketers want influence. It’s an abstract idea, yet we know what [...]

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Do You Yahoo? The Future of News 2.0

  We are a personalization company and want to organize the right content and right advertising for the users so people can come to use our service every day. – Marissa Mayer Since Marissa Mayer was hired as CEO of Yahoo in July 2012, her one statement mission was simple, but complex: make Yahoo relevant [...]

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10 Social Media Commandments

  The great rapper Notorious B.I.G. once laid out his 10 steps for surviving in the music industry. And seeing how we are in the golden age of social marketing and creative content, we at Nao Media & Consulting laid out our “10 Social Media Commandments” for successful online marketing this year and beyond. Without [...]

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MLB: By the Numbers

  Every major sport league starts the season at a crossroads, real or imagined. The NBA has issues with tanking and draft age (medium seriousness), the NFL has its concussions (very, very serious). But Major League Baseball is legitimately at an interesting place. While television revenues and player salaries continue to rise at astronomical rates [...]

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From Mid-Major to Major

Take a look at the path of the most marketable superstars in the NBA at the moment: Lebron James: McDonald’s All American; drafted out of high school; signed a $90 million shoe deal with Nike before playing one minute in the NBA. Kobe Bryant: McDonald’s All-American; drafted out of high school; demanded a trade to [...]

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